Monday, April 29, 2019
PESTLE Analysis Ford Lab Report Example | Topics and Well Written Essays - 1500 words
PESTLE Analysis cut across - Lab Report role modelThe major product segment of the connection includes cars, trucks and utility vehicles (Ford, 2013b). Ford cars are perceived as cheap as well as luxury cars in the market. The large product portfolio, including products such as Sedans, Hatchbacks and SUVs, issue to large group of customers. The order has differentiated itself from other automobile companies though its vision and understanding of the rival of culture on the automobile industry in future. In the present report, the menstruation strategies and tactics implemented by the attach to are discussed and analyzed. A macro environmental analysis has been done to find turn out the present socio-cultural and environmental factors affecting United Kingdom and how the organization needs to make strategies in cast to cope up with these situations. Methods and Reasons The company embraces all the traditional objectives which were given by its founder. However, looking at t he current environment and continuously changing origin and political culture, the brand has also established many strategies to plaudit with the change. Ford is the current leader in innovative cars (Ford, 2013c). Features concerned with safety, advanced technology and effort for null and efficacy are important factors which influence the strategies of the company. Employees in the organization work together as a team and as a global and lean enterprise for leadership in automobile (Mistry, 2005). The company operates by aggressively structuring with the objective of useful operations. The current demand for automotives is very volatile and the mix of models has to be constantly changed to meet the demands of the customers. The organization focuses on accelerating developments of those products and services which are valued by their customers. To remain profitable and well as growing, the company always makes sure that financial planning is appropriate and the balance tack is continuously improving. The brand operates on the goals of providing profitable growth. The brand has its presence in over 30 countries and the company has taken all measures in providing exact requirements of the different market. Looking at the different market preferences, the company has specialized in providing personalized designs and models suiting the geographic and demographic profiles of the markets where the organization is operating. PESTLE Analysis policy-making Continuous growth in campaigning and elections has widened the political environment in the United Kingdom. Presence of splendid clusters of specialty groups makes it extremely difficult for a large organization to concentrate on one political group. Factors such as exchange rates, oil prices and free trade flows attain a direct equal on the functioning of automobile sector. In the present political scenario, volatility in oil prices cod to various political unrest in Arab as well as major oil producing cou ntries, have resulted in revamping of the strategies and budgeting by major automobile companies. Foreign regulations and laws and foreign ownership regulations may also cushion the overall revenue generation of the company in the countries where it is operating. Economic Like the rest of the automobile companies, Ford motor has also suffered huge losses due to the current recession and volatile economic and business environment. The recession that occurred in 2008 was followed by downfall of the banking industry. However, Ford has been able to stay afloat and keep a profitable business during
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